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Santa Rosa Amgen Tour Stage News
Santa Rosa Amgen Tour Stage News
Ladies and gents, we are down to the wire. Lines are being drawn, favorites are being picked, and work excuses are being concocted. Stage 2 of the Amgen Tour of California is a mere three days away and we will be ready. We’ve got a host of events on tap to keep folks grinning all the live long day, from well before the riders get to town to well after they’re sacked out in their hotel beds. Downtown Santa Rosa is awash in spectating areas and activities, so get out early and plan on a great day around America’s biggest cycling event.
This newsletter is also viewable here: http://mim.io/95ba3. If you’re not on our mailing list, you can add yourself. Be sure to tick the “Tour of California” box. |
Party like it’s 1999
Highlights of Monday’s activities include . . .
The MBT Lifestyle Expo 11am-4pm
Located in Courthouse Square, the Lifestyle Expo is the place to be for all cycling enthusiasts. Starting at 11 and going on until 4, the festival will feature a health & fitness expo, cancer awareness education, cycling gear, family activities, bike safety, food, entertainment and more. There will be plenty to see and do for everyone in your family, including St. Joseph’s Health System’s Kids Zone. They’ll have displays on kid-friendly street smarts, safe biking routes to schools, and exhibits from the Children’s Museum of the North Bay.
Santa Rosa Festival and Beer Garden 11am-4pm
The City of Santa Rosa is putting on a festival along Third Street between D and E Streets. We’re plopping down a huge beer garden at the end of a street lined with booths and food vendors. Baby Seal Club will play on our event stage from 12:00 to 2:30, so grab a bite and come see the show while you’re waiting for the pros to make the trip from Davis to Santa Rosa. Local bike shops like The Trek Store, Spoke Folk Cyclery, and Cambria Bike Outfitters will be selling bike gear while a variety of cycling and environmental groups will be displaying information and outreach materials. Expect food from the likes of Mary’s Pizza Shack, Johnny Garlic’s, Rubio’s, Pasta King, Willy Birds, Big Boys BBQ, Kettle Corn, Cinnabon, and the Lemonade Stand.
West Coast GoldSprints 3pm-8pm
After the race, Bike Monkey has taken over the intersection of Fourth and D Streets for a Tour Stage After Party. They’ve got stationary GoldSprint racing for anyone looking to go head to head, but not travel too far, a live DJ, and plently of Lagunitas beer on tap. There are local bike exhibitors here as well, including Soulcraft, Sycip Bikes, and Jill B. Nimble Training. Bike Monkey will be giving away more swag than they should, so come on by and take advantage of some of their bad judgment. Stores and restaurants will be open late so that you all can make sure to get a bite and shop ’til your heart’s content. See http://festivus.bikemonkey.net for details.
Don’t forget to stop by the KZST booth on Courthouse Square for a chance to win a freshly signed winner’s jersey. The drawing will be held on the Bike Monkey event stage at 5:30.
Swift Ride
Team Swift Fundraiser Ride to benefit All Sport Team Swift Junior Cycling Development Program. This special ride is being lead by Giana Roberge of Team Speed Queen, a Santa Rosa resident and World Masters Time Trial Champion. The ride is being presented by two of our leading local bike shops, West County Revolution Bike Shop of Sebastopol and Echelon Cycle & Multisport of Santa Rosa. For more details, see the West County Revolution Newsletter.
For the latest on the day’s highlights, visit www.srcitytoc.com/race-day/ancillaryevents. |
Bicycles For Humanity Fundraiser
Some of you all will undoubtedly be so stoked on all things bike that you’re going to have to ramp up your cycling activities leading up to the Santa Rosa Tour Stage. For you all, we have a great fundraiser here in Santa Rosa for Bicycles for Humanity, featuring Phil Liggett and Paul Sherwen, two of professional cycling’s biggest commentators. This will be a fabulous evening of great food and wine this Sunday, May 16th. This event will start with a wine tasting and silent auction Cellars of Sonoma in Santa Rosa’s downtown railroad square at 6pm, followed by a five course meal, wine pairing, and live auction at Jack and Tony’s featuring wines from Gann Cellars. Tickets are available at www.cellarsofsonoma.com or by calling 707-578-1826. These tax-deductible tickets cost $175 per person. More info is available at www.bicycles-for-humanity.org/santarosa. |
VIP Experiences
Tour of California VIP Experiences
We’ve nailed down three excellent Tour experiences that are once-in-a-lifetime opportunities for that die-hard cycling fan in your life. Check ‘em out here and give our gal Mo McElroy a call at 707-577-8674 once you’ve figured out which ones you can’t live without:
Dine with the Pros
Pssst . . on Monday night after the Stage 2 race, hob nob and meet the pros, join them for a hearty dinner, and get some autographs. There are a only six spots for this so act quick. Cost is $500 and all proceeds will be used to pay for the Tour of CA this year (we’re still a little short).
The Ride of a Lifetime – VIP Car Ride
If an evening event isn’t your thing, be on the course and experience the thrill of lifetime by riding in an official race car following the cyclists along the course. Experience the crowd, the course, and intensity from the convenience of an escorted vehicle! $3,000 for the ONLY E-Ticket seat available.
Watch the Race from the Finish Line!
50 limited VIP spaces are available in the Santa Rosa Hospitality Tent at the finish line. All proceeds benefit the Lymphoma Society. Think fully catered food, drinks, live video feeds of the entire race, direct view of the finish, podium, easy in/out, and VIP credentials. Here’s the scoop: www.rrmginc.com/lls_fundraiser.html.
Give Mo McElroy a ring on 707-577-8674 for more details and to reserve your spot today. |
Parking
Huuuuge FREE secure bicycle parking lot is being set up by the Sonoma County Bicycle Coalition on D Street between 3rd and 4th streets.
For car parking, see the map www.srcitytoc.com/visit/parking. |
Strings and Cans
We’ll keep the goods coming fast and furious, all you’ve got to do is know where to find us. Look us up on Facebook at www.facebook.com/SRTOC, hear our story in 140 characters or less at www.twitter.com/srtoc, or you can go the old-fashioned route and just check out our website at www.srcitytoc.org. Come in and sit a spell. We’re happy to have you along. |
A Debt of Gratitude
Maybe you all haven’t heard, but these aren’t exactly the salad days, economically speaking. And hosting an event like an Amgen Tour of California stage isn’t exactly cheap. There’s emergency services, traffic control, crowd management, event planning, and on and on. Hell, the bathrooms alone are costing thousands. Without the support of community businesses and organizations, it wouldn’t have been possible for the City of Santa Rosa to shoulder these costs. Some folks made a serious financial commitment to seeing this event return to Santa Rosa and without them, well, we sure wouldn’t have much to write about in these email updates.
The diligent fundraising efforts were led by our local Keep the Tour campaign. The following groups have pledged their commitment to this event. Next time you see them, drop a hearty “thanks” their way. They’ve chosen to support their community in a tough time and we couldn’t be more grateful for all that they’ve done:
Stage Sponsor
Levi’s Gran Fondo / Bike Monkey
Yellow Jersey
Sutter Medical Center of Santa Rosa
VIP Hospitality Tent Sponsor and Blue Jersey Plus
Redwood Regional Medical Group
Blue Jersey Sponsors
Norcal Bike Sport and the Bike Peddler
North Bay Vitreoretinal Consultants
Parkpoint Health Club
Santa Rosa Cycling Club
Sonoma County Tourism Bureau
Russian River Brewing Company
Northern California Medical Associates
Red Jersey Sponsors
Abbey, Weitzenberg, Warren & Emery P.C.
Carle, Mackie, Powers & Ross LLP
Perry, Johnson, Anderson, Miller & Moskowitz LLP
Trek Bicycle Store
Santa Rosa Orthopaedics
AT&T
Red Jersey Cowbell Sponsor
Mary’s Pizza Shack
Kids Zone Sponsor
St. Joseph Health System – Sonoma County
Green Jersey Sponsor
Codding Enterprises
Spoke Folk Cyclery
Massage Envy
Cambria Bicycle Outfitter
White Jersey Sponsor*
The Sales Foundry
Ty Jones & Company
Mac’s Deli & Cafe
Stout Brothers Irish Pub & Restaurant
La Vera Pizza
Skyline Design Studio
In-Kind Sponsors
Clover Stornetta
Pure Luxury Limousine
Sonic.net
Friendly Feed and Supply
Signs Par Excellence
Media Sponsors
KSRO 1350
97.7 The River
Mix 104.9
100.1 KZST
The Krush 97.5 |
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For media inquiries:
Raissa de la Rosa
City of Santa Rosa
Economic Development Downtown Specialist
(707) 543-3059 |
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